About
Our 4 Ps: Purpose, People, Planet and Profit
Jendamark believes that building a sustainable business behoves us to operate authentically, with the right intentions, and to look beyond mere financial performance.
We subscribe to the quadruple bottom line of the 4 Ps – Purpose, People, Planet and Profit – measuring our success in terms of our impact on the world around us. It’s who we are and in everything we do.
- MISSION | VISION | VALUES
Purpose
Jendamark’s purpose is encapsulated by our Vision, Mission and Values:
- VISION
To be a leader in manufacturing technologies that help our customers work smarter and build a better world for all.
- MISSION
TECH
Jendamark creates world-class production solutions for our customers. Our manufacturing technologies enhance efficiencies and keep them competitive in an ever-changing world. We do not compromise on product quality.
PEOPLE
Relationships with our stakeholders are the bedrock of our business. We do not have suppliers or customers – we have partners. And it all starts with our employees. Together we are accountable for our successes as we strive to provide a working environment that is both challenging and fulfilling. Our service is the benchmark for others in the industry to follow. We are a team.
- VALUES
PEOPLE
We value passion
Though we are a tech company, we value the spirit of our people more than their technical knowledge. Passion and tenacity are fundamental to every individual in our team, regardless of their role. With the right mindset, we can tackle any technical, commercial or customer challenge. We have proved this year after year in a global market.
COMMITMENT
We never walk away
As a tech company that is always pushing new frontiers, we sometimes make mistakes. But, no matter how painful the consequences, we always finish what we started. We remain humble enough to ask for help, whether from a supplier or customer. However, we take responsibility for our commitment – and we never walk away.
TRUTH
In our actions
We believe in being honest in our ideas and, most importantly, our actions. It always leads to a positive outcome in the long run.
Being candid with ourselves, customers and partners is challenging. But this has proven this to be the bedrock of a great relationship. Honouring the truth is the responsible thing to do and leads to business success for all.
FUTURECENTRIC
Remaining relevant to our partners secures our futures
We are always looking to the future. The relevance of our company to our customers/partners is of utmost importance. Although proud of our achievements, we continually push new boundaries, garnering strength from our successes and converted failures. We continually seek opportunities to improve for our suppliers, our customers and ourselves.
COMMUNITY
Ubuntu – humanity towards others
We remember where we come from. We are successful because of the community around us and have a responsibility to help those less fortunate in return. We do so with pride and passion. Ubuntu is an African philosophy of “humanity towards others”, which is sometimes translated as “I am because we are.” We take Ubuntu to heart.

- CORPORATE SOCIAL RESPONSIBILITY
People
We are passionate about tech, focused on people – whether these are our employees, customers, suppliers or the communities in which we operate.
As an industrial employer, Jendamark is proud to play a productive role in the socio-economic development of the countries in which we operate. Our social investment strategy is aimed at encouraging healthy, active living and supporting the most vulnerable in our communities.
Please follow our country-specific social media platforms to stay up to date with the latest local community impact initiatives.

- We only have one
Planet
The sustainability of our environment is of critical concern to everyone who shares our planet. As a global manufacturer and industrial leader, Jendamark is committed to playing a positive and dynamic role in combatting climate change.
To achieve our environmental and sustainability goals, we have developed and implemented an enhanced Environmental Policy and Sustainable Procurement Policy. These twin policies guide all our efforts to tread lightly on the earth. See how we are progressing at our two international manufacturing centres.
- OUR PLANET
The Seaview Private Sanctuary: A Wildlife Conservation Initiative
The Seaview Private Sanctuary is a wildlife conservation initiative in Gqeberha, South Africa, which is owned and developed by Jendamark. Operating as an outdoor retreat for Jendamark employees and invited guests, the sanctuary’s goal is to protect and restore the indigenous flora and fauna. Through outreach projects, we aim to uplift our community and educate people about the importance of protecting our wildlife.


- PROFIT WITH A PURPOSE
Profit
Generating a profit for our shareholders remains a key objective as it allows us to plan for the future, invest in our business, provide secure employment for our employees, and support our communities.
We also believe in profit with a purpose, which is why we have invested in developing ODIN Education as one of our digital solutions.


Connecting every child to a brighter future is what ODIN Education is all about. Our ecosystem bridges the digital divide and delivers safe content that helps each child discover who they are – and develop their unique interests, talents and passions – regardless of their socio-economic circumstances.
Corporate partners can assist ODIN Education to scale up the interventions and make a positive social impact on thousands of underprivileged children across the globe or in their own community.
Visit our country-specific sites to learn more about how we are making a difference in your region and how your company can get involved.